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Take 03. Write a PR FAQ for your new product; strategy to reduce EHR burden; what is data network effects
Hi 👋 Welcome to this week’s Double Take, a collection of curated reads about product management, health technology, and cool finds on the internet.
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Use the PR FAQ (Press Release & Frequently Asked Questions) format to write your product document. It guides internal clarity on product strategy and drives diverse product feedback within the company. Working backwards forces product leaders to describe new product ideas from the customer’s perspective.
Understand your customer feedback with the Spotlight Framework, where the root issue might be one of: user experience, product marketing, or positioning
A guide to set up a simple messaging schedule for your app to engage users, from onboarding to engagement to retention. It’s one of most high impact low effort activities you can do
How, why, and when to cut product features
Apple and Johnson & Johnson team up to study whether Apple Watch can detect atrial fibrillation amongst seniors. It’d be one of the largest randomized digital health study at 150k people
HHS released new strategy document on “Reducing Burden Relating to the Use of Health IT and EHRs”. Fascinating to read through the public comments, where 69% asked to focus on user experience, 65% clinical documentation
Quora Q&A on opportunities in healthcare with a16z’s Julie Yoo - white spaces in both healthcare and life sciences, entrepreneurship, and the future
NFX’s guide to what makes data valuable and defensible. Data network effects geometrically increase product value, with data scale and data embedding as secondary drivers to defensibility.
6 thoughtful recommendations on how managers can take 1:1s to the next level
An illustrated guide on creating user flows